7 Writing Hacks that Every Marketer Should Know

gmb software,dallas branding agency,branding agency dallas,marketing agency near me,web developers dallas,dallas web developer,dallas digital media,social media marketing experts,branding agency in dallas,dallas web development companies,email marketing experts,marketing agency,affordable website design services,website design services,affordable website design for small business,affordable website design packages,affordable website design,affordable web design,search engine optimization google,search engine optimization (seo),search engine optimization,search engine marketing and pay-per-click advertising,search engine marketing agency,search engine marketing,website developer near me,website developer freelancer,website developer,web developers,web developer,digital media company,social media marketing agency tai lopez download,social media marketing agency sydney,social media marketing agency nyc,social media marketing agency montreal,social media marketing agency liverpool,social media marketing agency jobs,social media marketing agency buffalo,social media marketing agencies in uganda,running a social media marketing agency,london social media marketing agency,digital marketing agency social media,best social media marketing agency,white label social media marketing agency,social media marketing agency los angeles,social media marketing agency digital marketing business,social media marketing agency description,social media marketing agency chicago,social media marketing agency bay area,seo wp social media and digital marketing agency nulled,restaurant social media marketing agency,social media marketing agency pricing,starting a social media marketing agency,social media marketing agency near me,how to start a social media marketing agency,social media manager,digital marketing agency,dallas wordpress experts,""dallas wordpress expert"",Print Production and Advertising,print production in advertising,print production process advertising,print production services,print production advertising agency,email marketing tips,email marketing experts tips,small business seo package,small business seo strategy,small business seo guide,small business seo companies,small business marketing,small business seo,elopment companies,marketing my business,digital marketing agency dallas tx,internet marketing agency dallas texas,thrive internet marketing agency dallas tx,marketing agency dallas tx,marketing agency dallas texas,marketing agency dallas,top digital marketing agencies dallas best firms,digital marketing companies dallas,digital agency dallas tx,dallas texas digital marketing agency,dallas digital marketing companies,dallas digital marketing agency,dallas digital agency,best digital agency dallas,top digital marketing agencies in dallas,digital marketing firm dallas,digital marketing agencies,dallas marketing agency,dallas emarketing agency,dallas based branding agency,branding agency dallas small business,mobile marketing,mobile development company,web marketing agency dallas,web design dallas,top web designers in dallas,dallas web agency,top email marketing experts,best email marketing experts,dallas brand development agency,dallas brand development,mobile application developers,dallas web developer jobs,dallas web development services,dallas digital media companies,digital media companies dallas,dallas digital media firms,digital marketing,media marketing company,content marketing,app development,brand identity,web developer dallas tx,custom wordpress development,branding agency dallas tx,social media marketing agency,dallas web design agency,web design agency dallas,mobile app development experts,app development experts,digital agency dallas,mobile app development,social media marketingSeptember 30, 2020

In the past, marketing primarily focused on garnering attention through TV ads and signposts. However, the proliferation of media outlets has entirely changed the marketing landscape over the past two decades. Websites created for cat selfies and family portraits have been gradually transformed into profitable marketing platforms. Even digital service providers (DSPs) are now tailoring their new services to marketers and businesses.

As a marketer in this present age, your primary focus should be to get your content to the target audience at all costs. DSPs are a very reliable way of presenting your product to the world. 

But how can you create a marketing campaign that will keep your audience engaged and loyal to your product? The answer is: through thorough introspection and high-level market research. Then, you’ll need to create engaging written content to accompany your social media posts. 

In this article, we will go through some useful hacks every marketer should master in the modern socio-economic landscape.

Know your audience

As a marketer, in-depth knowledge of your consumers or audience will help you craft engaging content. For example, if you are trying to promote a gaming site, you should focus your posts on gaming-related content. Posting cat videos and entertaining blog posts is cool, but it won’t grow your audience at all. 

A perfect way of getting to know your audience during the initial stages is to create a survey or conduct market outreach. Even if only ten people respond to the survey, it is a big enough sample size. Focus your content on the ten persons and make adjustments along the way.

Also, you need to grow your following on social media platforms. Hashtags are an effective means of finding related content easily. Try to combine generic and unique hashtags in your posts.

If your audience is predominantly young people, you should optimize the mobile experience — young people spend more time on their phones than on other devices.

Keep your content engaging

After identifying your audience, you should develop a content strategy. The most common approach is to analyze your competition to see what they are working on. However, this strategy often leads to copy-cat content that offers nothing new to your audience. You can rehash the same content and add a unique spin to make it stand out. 

Furthermore, you can always start by asking people what they want and base your content on their responses. 

Stay consistent and relevant

Engaging content can only keep your audience transfixed if you are consistent. This is why you need to create a content plan over a specific timeframe. For example, you can come up with a weekly top-10 series for your content.

Also, you should always bear in mind that the average human has a limited attention span. Even if your initial content is mesmerizing, visitors will move on to the next product once you are no longer available. You always want to give your audience something to anticipate.

If you lack the writing skills, you can always outsource content creation to freelancers or other writing experts. Marketing your product with error-ridden content is an indicator of a lack of proper attention to detail. 

Set your expected goals

Always evaluate your performance periodically to determine possible areas of adjustment. For example, you can use Google Analytics to discover what brings the most traffic to your content as well as consumer behavior. This data will help you set goals and adjust your approach towards achieving them.

Participate in forums

Forums like Quora and Reddit are useful because they have niche communities. You can easily identify your niche and participate in them. Some of the information you can gather from these forums include:

  1. Consumer behavior
  2. Interests and needs
  3. New trends
  4. Common problems

You can create a rapport with these users by answering their questions on these forums. Use this opportunity to recommend your product, but don’t spam the community with content. 

Consider guest posting

Unfortunately, if you are building a base from scratch, you will need some external help. An effective way of attracting more eyes to your content is through guest posts. Let’s assume that you post an article on a reputable website; your article gets more attention and traffic. If your content is excellent, you will get a high retention rate.

Also, if a highly-placed blog adds a link to your post, more users are likely to visit your page. This method is called a backlink — an online stamp of approval from your peer.

Most importantly, consider linking up with other writers and marketers in the same industry for cooperation.

Learn about SEO

Every marketer must have a basic knowledge of SEO. This understanding will play a significant role in your content’s discoverability. 

Here are some SEO tricks you should know off the bat:

1. Create engaging titles (not clickbait)

Always look at your title like at a newspaper headline — if it is lackluster, nobody will buy it. But try to avoid the sensationalization of content unless you can back it up with words. If a reader goes through your post and it does not address the problem in the title, they will not share it with others, thus reducing the product’s exposure.

2. Research keywords

There are common words or phrases people use when looking up specific topics. Include some of these keywords in your engaging content organically to improve your discoverability on search engines. This way, customers will find your product way faster. 

3. Keep the content simple

Always remember that your potential consumer is someone who wants to read the post without scratching their head. Use common expressions and simplify the meaning of your sentences. Break your content into sections with relevant subheadings. You can also include questions in the content for more engagement.

4. A picture is worth a thousand words

Add pictures and other visuals to your post for more context. People feel more obliged to read a post when it has photos. You can also include keywords in the image’s alt-text.

Every marketer should not only learn everything about writing content but also know how to capture a target audience. But first, you should identify your market and analyze the common problems faced by the consumers. Then, you should develop a content strategy that addresses those issues. Visit public forums to discover new trends. Also, be consistent with your content if you want to retain your audience. Consider cooperating with other writers and SEO specialists. Keep your content fresh and entertaining. 


Amanda Dudley is a top-level editor at an essay writing service. Her experience as a writer has given her the required expertise to work on complicated tasks. Amanda also heads a team of professional writers dedicated to providing unparalleled quality in terms of content.


Find Out More

Marketing Tips You Need

Keep In Touch

Quick Subscribe

Client Reviews Tell The Tale.

If you are looking for professional video production for your business, Dan and his team at Appture are the best.John CullensDecember 29, 2022
We used Appture to build a lodging website, and they were awesome! Dan went above and beyond to show us the functions and make all of our changes. Appture is our go to for web design from now on!Abigail HaleOctober 26, 2022
Dan did a fantastic job making me feel comfortable while shooting. He also made me look great! I don't photograph well, so I am very pleased with the results and speed at which I got the final product.Lily GostinSeptember 13, 2022
Appture knows their business and will go the extra mile for their customers. They do high quality work and provide great ongoing support.Chris McCorkindaleMay 24, 2022
Anita CauthornMay 24, 2022
It’s so rare in these times to find one man with so much wow factor and more rare to find men with similar interest and passion in their life journey as myself . Dan Elliott has been introduced to many in what is now considered as the Terror Dome , a place where many dreams are not deferred they are detoured to routes that lead to dead ends , he comes in full of optimism so infectious that he, maybe with out knowing is energizing those who have ventured where others would fear going with just the right jolt to forge on in the way of helping fallen humanity … His various fields of expertise has helped many in my region and I can only imagine the number he has effected beyond those I know … from day one I knew “ this was a man of kindred spirit “ Dan Elliott is a Gem and adds glimmer to things he touches … I’m a Witness ….and eternally grateful….L.Rashaan RichMay 21, 2022
Dan and his group are highly capable and knowledgeable. They work fast and get the job done. I highly recommend Appture.Justin FrankMarch 26, 2022
They are highly specialized in their work and constantly seek innovation.Ismail YenigulMarch 14, 2022
Dan is a marketing wizard. Honest, Experienced and a read deal. I am blessed to have him in my journey online :) Highly recommended.Sabbir HasanMarch 7, 2022
Incredible talent so much experience and always innovativeAppture SoftwareAugust 10, 2021
So much to say. Creative, Intelligent, Talented, Limitless, Affordable. It's amazing what these guys can do.Hack mackMay 17, 2019
We found Appture from their website, and immediately started work on a website, custom SMS marketing and social media. We got leads the FIRST DAY! And it keeps getting better and better.HawkDFW SecurityMay 17, 2019
We'd used some other agencies before, but man, they simply knocked us all over. After being in business for 30 years, I wonder how much more business we'd be doing if we'd hired them earlier.Rebecca HoneaMay 17, 2019