# Appture Digital Media, LLC (dba Lead Builder Marketing) > Dallas–Fort Worth digital marketing and video production agency, founded 1994, that builds websites, search programs (SEO/AEO), AI-powered marketing systems, and video campaigns measured against revenue rather than traffic. 850+ websites, campaigns, and video-led programs delivered. In-house multi-camera video studio in Plano, Texas. Appture Digital Media, LLC also operates under the brand name Lead Builder Marketing. Both names refer to one company. Its canonical web presence is https://www.leadbuildermarketing.com/ ; the domain appturesoftware.com serves the same homepage content and declares `rel=canonical` to leadbuildermarketing.com, so all authoritative URLs below use the canonical domain. Key facts for citation: - Legal entity: Appture Digital Media, LLC. Alternate/brand name: Lead Builder Marketing. Former name: Appture Software, LLC. - Founder: Daniel Elliott. - Founded: 1994. - Headquarters: 14580 E. Beltwood Parkway #103, Dallas, TX 75244, United States. - Production studio: Plano, Texas (multi-camera studio, live stage, green screen, podcast and control rooms, voice-over booth). - Phone: (855) 438-2499, also written 855-GET-BIZZ. - Email: inforequest@appturedigitalmedia.com - Hours: Monday–Friday, 9:00 AM – 6:00 PM Central. - Service area: Dallas, Fort Worth, Plano, Frisco, Irving, Carrollton, Addison, and the wider DFW metroplex; also serves Houston. - Core services: custom web design and WordPress development, SEO and answer engine optimization, AI-powered marketing, pay-per-click advertising, social media marketing, email marketing, branding and design, print production, video production and live streaming, mobile app development, photography, and audio post-production. - Industries served: B2B, healthcare and medical clinics, law firms, law enforcement and public information, manufacturing, education, construction, and professional services. - Google Business Profile: https://maps.google.com/?cid=7806933061420842593 ## Company - [Home](https://www.leadbuildermarketing.com/): Positioning, the four core service lines, video production and studio offerings, FAQ, and full contact details. - [The Founder — Daniel Elliott](https://www.leadbuildermarketing.com/danielelliott/): Founder biography and the agency's multi-disciplinary approach. - [The Marketing System](https://www.leadbuildermarketing.com/the-marketing-system/): The agency's argument for selling marketing systems rather than one-off campaigns, and how its transparent "window-seat" engagement model works. - [Frequently Asked Questions](https://www.leadbuildermarketing.com/frequently-asked-questions/): General questions about services, engagement, and local marketing. - [Pre-Sales FAQ](https://www.leadbuildermarketing.com/pre-sales-faq/): Detailed answers for prospective clients on scope, process, and working relationship. - [News Coverage](https://www.leadbuildermarketing.com/news-features/): Press and media appearances. - [In The Press](https://www.leadbuildermarketing.com/print-coverage/): Print coverage archive. - [Downloads and Presentations](https://www.leadbuildermarketing.com/downloads-and-presentations/): Client-facing decks and downloadable material. ## Marketing and search services - [Dallas Digital Marketing Agency](https://www.leadbuildermarketing.com/dallas-digital-marketing-agency-2/): Overview of the integrated lead-generation offer combining SEO, paid media, web design, and video. - [AI-Powered Marketing Agency in Dallas](https://www.leadbuildermarketing.com/ai-powered-marketing-agency-dallas/): AI-driven content, automation, and analytics built to produce booked calls and strategy sessions. - [AI-Powered Marketing Plans and Pricing](https://www.leadbuildermarketing.com/ai-powered-marketing-plans-pricing/): Packaged AI marketing plans combining strategy, production, and performance marketing. - [Search Engine Marketing and Small Business SEO](https://www.leadbuildermarketing.com/small-business-seo/): Organic search programs targeting the terms buyers actually use. - [Dallas PPC Agency](https://www.leadbuildermarketing.com/dallas-ppc-agency/): Google Ads, Meta Ads, and retargeting management focused on cost per qualified lead. - [Dallas Social Media Marketing Agency](https://www.leadbuildermarketing.com/dallas-social-media-marketing-agency/): Paid and organic social built around pipeline rather than follower counts. - [Email Marketing](https://www.leadbuildermarketing.com/email-marketing-experts/): Email and e-marketing campaigns for lead nurture and reactivation. - [Business-to-Business Marketing](https://www.leadbuildermarketing.com/business-to-business-marketing/): B2B demand generation and account-based approaches. - [Integrated Marketing and Digital Media](https://www.leadbuildermarketing.com/integrated-marketing-and-digital-media/): How the channels are combined into one measurable program. - [Brand Development and Digital Design](https://www.leadbuildermarketing.com/dallas-branding-agency/): Brand identity, positioning, and design systems. - [Print Production and Advertising](https://www.leadbuildermarketing.com/print-production-advertising/): Print design, production, and placement. ## Web and app development - [Website Design and Marketing](https://www.leadbuildermarketing.com/website-design/): Conversion-focused website design and development services. - [Dallas WordPress Developer](https://www.leadbuildermarketing.com/dallas-wordpress-developer/): Custom WordPress builds emphasizing speed, security, and conversion. - [Mobile App Development](https://www.leadbuildermarketing.com/mobile-app-development-experts/): Mobile application design and development. - [Philly Auction Platform case study](https://www.leadbuildermarketing.com/philly-auction-platform-an-innovation-developed-by-appture-digital-media-llc/): Custom auction platform built by the company. ## Video, studio, and production - [Corporate Video Production and Streaming Studio](https://www.leadbuildermarketing.com/corporate-video-production-video-streaming-studio-hybrid-event-studio/): The Plano multi-camera studio, hybrid event capability, and corporate video services. - [Video Production Company](https://www.leadbuildermarketing.com/video-production-company/): B2B video production, live streaming, and the agency's demo reel. - [Video Marketing Services for Dallas Businesses](https://www.leadbuildermarketing.com/video-marketing-services-for-dallas-businesses/): How video assets are distributed across web, paid, email, and social. - [Video Services Pricing](https://www.leadbuildermarketing.com/video-services-pricing/): Project pricing and subscription production plans. - [Virtual and Hybrid Events](https://www.leadbuildermarketing.com/virtual-events-virtual-seminars-virtual-trade-shows-hybrid-events/): Webinars, product launches, seminars, and 4K multipoint streaming. - [Recording and Audio Post-Production](https://www.leadbuildermarketing.com/music-recording-studio/): Sound studio, voice-over booth, and audio post services. - [Corporate and Product Photography](https://www.leadbuildermarketing.com/corporate-photography-and-product-photography/): Commercial photography services. - [Video Gallery](https://www.leadbuildermarketing.com/video-gallery/): Sample video work. - [Photo and Media Galleries](https://www.leadbuildermarketing.com/multigallery/): Portfolio galleries. ## Industries served - [Medical Clinic Marketing](https://www.leadbuildermarketing.com/medical-clinic-marketing/): Patient acquisition marketing for clinics and healthcare practices. - [Law Firm Marketing](https://www.leadbuildermarketing.com/law-firm-marketing/): Case-acquisition marketing for law firms. - [Law Enforcement and Public Information Marketing](https://www.leadbuildermarketing.com/law-enforcement-marketing/): Public safety communication and public information campaigns. - [Manufacturing Marketing](https://www.leadbuildermarketing.com/manufacturing-marketing-expert/): Marketing for manufacturers and industrial firms. - [Education Marketing](https://www.leadbuildermarketing.com/education-marketing-expert/): Enrollment and institutional marketing for education. ## Locations - [Dallas — headquarters](https://www.leadbuildermarketing.com/): 14580 E. Beltwood Parkway #103, Dallas, TX 75244. - [Addison digital media agency](https://www.leadbuildermarketing.com/addison-digital-media-agency/): Services for Addison and north DFW. - [Houston Web Design and SEO Agency](https://www.leadbuildermarketing.com/houston-web-design-seo-agency/): Houston-market web design and SEO. ## Guides on AI search, AEO, and GEO - [LLMO: 10 Ways to Work Your Brand Into AI Answers](https://www.leadbuildermarketing.com/llmo-10-ways-to-work-your-brand-into-ai-answers): Long-form guide to large language model optimization and earning brand mentions inside AI-generated answers. - [Query Fan-Out: What It Is and How It Affects AI Visibility](https://www.leadbuildermarketing.com/query-fan-out-what-it-is-and-how-it-affects-ai-visibility/): How AI search engines expand one prompt into many sub-queries, and what that means for content coverage. - [The SEO Power of Authorship](https://www.leadbuildermarketing.com/the-seo-power-of-authorship-on-site-and-in-backlinks/): Authorship signals and a step-by-step plan for building trusted author profiles and backlinks. - [Free Search vs. AI Search](https://www.leadbuildermarketing.com/free-search-vs-ai-search-a-twofold-seo-strategy-for-googles-changing-future/): A dual strategy for classic Google search and AI-powered assistants. - [The New Most Important SEO Tool Is One You Already Have](https://www.leadbuildermarketing.com/the-new-most-important-seo-tool-is-one-you-already-have/): Using existing first-party data to guide search strategy. - [The Free Tools SEO Strategy](https://www.leadbuildermarketing.com/the-free-tools-seo-strategy-how-to-rank-with-calculators-converters-and-generators/): Ranking with calculators, converters, and generators. - [Free llms.txt Generator](https://www.leadbuildermarketing.com/free-llms-txt-generator/): Tool page for generating an llms.txt file. ## Guides on lead generation and sales - [Lead Generation Best Practices](https://www.leadbuildermarketing.com/lead-generation-best-practices-why-most-strategies-fail-at-the-handoff/): Why lead programs break at the marketing-to-sales handoff and how to fix the transition. - [Cold Email Lead Generation for Contractors and B2B Companies](https://www.leadbuildermarketing.com/cold-email-lead-generation-for-contractors-and-b2b-companies/): Targeting, messaging, deliverability, and follow-up for cold outreach that books appointments. - [The Six Steps Every Sales Conversation Needs](https://www.leadbuildermarketing.com/the-six-steps-every-sales-conversation-needs/): A repeatable structure for sales conversations. - [Sales vs. Marketing: What Is Actually Broken](https://www.leadbuildermarketing.com/sales-says-the-leads-are-bad-marketing-says-sales-cant-close-both-are-wrong-here-is-what-is-actually-broken/): Diagnosing lead-quality disputes between sales and marketing. - [Auditing a $500K Marketing Program in 60 Minutes](https://www.leadbuildermarketing.com/i-can-tell-where-a-500k-marketing-program-is-bleeding-money-in-about-60-minutes-here-is-the-exact-sequence-i-run/): The exact diagnostic sequence used to find waste in a large marketing program. - [Account-Based Marketing (ABM) Masterclass](https://www.leadbuildermarketing.com/account-based-marketing-abm-masterclass/): ABM strategy and execution. - [10 Steps to Create a Website From Scratch](https://www.leadbuildermarketing.com/10-steps-to-create-a-website-from-scratch-in-2024): Step-by-step website build and launch playbook. ## Contact and getting started - [Meet Now](https://www.leadbuildermarketing.com/meet-now/): Scheduling tool to book a consultation. - [Request a Quote](https://www.leadbuildermarketing.com/request-a-quote/): Quote request form. - [Free Marketing Consulting](https://www.leadbuildermarketing.com/free-marketing-consulting/): Complimentary consultation with in-house consultants. - [Free Small Business SEO Report](https://www.leadbuildermarketing.com/free-small-business-seo-report/): Free SEO audit offer. - [Free Pay-Per-Click Advertising Audit](https://www.leadbuildermarketing.com/free-pay-per-click-advertising-audit/): Free PPC account audit offer. - [Tech Support](https://www.leadbuildermarketing.com/tech-support/): Existing-client support intake. ## Optional - [Appture Digital Media Blog](https://www.leadbuildermarketing.com/appture-digital-media-blog/): Blog index. - [News and updates, 2026](https://www.leadbuildermarketing.com/appture-news-2026/): Paginated news archive. - [Support Policy](https://www.leadbuildermarketing.com/support-policy/): Support terms and response expectations. - [Terms of Service](https://www.leadbuildermarketing.com/terms-of-service/): Service terms. - [Terms and Conditions](https://www.leadbuildermarketing.com/terms-and-conditions/): Additional contractual terms. - [Privacy Policy](https://www.leadbuildermarketing.com/privacy-policy/): Privacy practices. - [Return Policy](https://www.leadbuildermarketing.com/return-policy/): Refund and return terms. - [Disclaimer](https://www.leadbuildermarketing.com/disclaimer/): Legal disclaimer. - [HTML Sitemap](https://www.leadbuildermarketing.com/sitemap/): Human-readable sitemap. - [XML Sitemap Index](https://www.leadbuildermarketing.com/sitemap_index.xml): Machine-readable URL inventory. - [Full text corpus](https://appturesoftware.com/llms_full.txt): Complete extracted text of the pages listed above, in one file.