DALLAS WEB DESIGN · LEAD-GENERATION WEBSITES

Dallas Web Design That Turns
Qualified Visitors Into Sales

Appture Digital Media is a Dallas-Fort Worth web design company that builds custom, conversion-focused websites for B2B, professional-services, staffing, industrial, and technology organizations. We plan the buyer path, write and design the site, connect your CRM and tools, and measure every lead it produces.

$113M+ in Client Sales · 500,000+ Users Grown · 7 Design Awards

Lead-generation websites from $7,500 · Website refresh and conversion sprints from $2,500 · Rated 4.9 on Google · Serving Dallas, Plano, Frisco, Fort Worth, and the DFW Metroplex

PROOF, NOT PROMISES

$113M+ in Client Sales From the Go-to-Market Systems We Build

For three decades, we've built the websites, go-to-market tools, and campaigns behind real revenue for B2B, industrial, staffing, and technology organizations across Dallas-Fort Worth and beyond.

$90M

in contracts for Auth-Florence / Gibraltar Industries

$12.8M

in sales produced for IThinQware

$10.4M

in sales for Penn Apartment Staffing

500K+

users grown on ApartmentCareers.com

7

first-place and distinguished design awards

WHAT WE BUILD

What Does a Dallas Web Design Company Do?

A Dallas web design company plans, designs, writes, builds, and maintains websites for businesses in the Dallas-Fort Worth area. At Appture Digital Media, every project covers six things: web strategy and buyer journeys, custom design and UX, content and proof, WordPress or modern development, SEO and performance foundations, and CRM and marketing integrations. The goal is a website that produces qualified leads, not a digital brochure.

Buyer Journeys · Conversion Paths

Web Strategy

We map your priority audiences, service architecture, page purposes, offers, and conversion actions before design starts, so every page has a job and a next step.

Plan my website →
Wireframes · UI · Visual Systems

Custom Design & UX

Responsive interfaces, clear navigation, and reusable visual systems that make complex offerings easy to understand. No cookie-cutter templates.

Get a custom design →
Messaging · Copy · Case Studies

Content, Messaging & Proof

Stakeholder interviews, page copy, case studies, and testimonials that earn buyer confidence and give search engines and AI tools something worth citing.

Sharpen my message →
WordPress · Headless · Next.js

Website Development

Custom WordPress, Elementor, headless, or Next.js development chosen around how your business operates, not a one-size-fits-all stack.

Scope my build →
Technical SEO · Schema · Speed

SEO & AI-Search Foundations

Search-ready architecture, on-page SEO, redirects, internal linking, schema, mobile performance, and analytics, built in from day one.

Explore AI search optimization →
CRM · Automation · APIs

Integrations & Automation

HubSpot, Salesforce, Zoho, lead routing, forms, scheduling, recruiting systems, e-commerce, payments, and reporting, connected so no lead falls through the cracks.

Connect my systems →
CASE STUDIES

Websites and Go-to-Market Systems Built Around Measurable Results

Florence Mailboxes website for Auth-Florence, a Gibraltar Industries company
Industrial Manufacturing · Go-to-Market

Auth-Florence / Gibraltar Industries

$90M in contracts

We produced the website, video, dealer-development tools, trade-show booth, retail point-of-sale displays, print, and go-to-market tools for a leading manufacturer of centralized mailboxes, parcel lockers, and storage solutions, supporting a complex B2B sales process.

The program included P.O.S. displays for Home Depot and Lowe's stores with nationwide distribution.

Build My Sales Engine
IThinQware iWatch public-safety app website
GovTech SaaS · Public Safety

IThinQware

$12.8M in sales

We led end-to-end branding, product UI, multimedia campaigns, training, and documentation for a public-safety and education SaaS provider, clarifying the offer and creating a direct path from market attention to sales opportunity.

We also managed a national rollout to 69 cities, the DHS, the DOD, the State of North Carolina, and school districts.

Get a website built to sell →
Penn Apartment Staffing website
Staffing & Recruiting · 22-Year Client

Penn Apartment Staffing

$10.4M in sales

For a Texas multifamily staffing agency, we produced branding, print, web development and hosting, search, email newsletters, social media, promotional video, photography, trade-show booth design, and IT support.

Over a 22-year relationship, the agency expanded from one location to five across Texas.

Grow my pipeline →
ApartmentCareers.com multifamily job board website
Recruitment Platform · User Growth

ApartmentCareers.com

500,000+ users

We rebranded and rebuilt a specialized career network connecting multifamily employers, industry suppliers, and job seekers, with an integrated ad-tech platform and an intelligent job and candidate search framework.

We also produced the collateral, video, trade-show booth, social media, and email marketing that grew the network past 500,000 users.

See more case studies →
WHAT CLIENTS SAY

Rated 4.9 on Google by Dallas-Fort Worth Clients

★★★★★
"Appture Digital Media totally refreshed our visual branding, and it looks incredible. The team was so easy to work with – professional, creative, and you can just tell they're super experienced."
David B. · Google review
★★★★★
"As we launch our company, Daniel has been a critical key advisor regarding all aspects of website development, video production and marketing. He is definitely an experienced expert in his field."
Sandra S. · Google review
★★★★★
"They were personable, professional, and incredibly easy to work with. Daniel adapted to changes in our scope on the fly without hesitation... Highly recommend!"
Kathleen M. · Google review
OUR PROCESS

How We Build a Website That Launches on Time and Produces Leads

Most web projects stall because strategy is skipped, content ownership is unclear, or technology decisions happen too late. Our five-step process solves those problems before they cause delays.

  1. 01

    Discovery

    Clarify business goals, priority audiences, sales friction, technical requirements, current performance, and decision-makers.

  2. 02

    Strategy

    Define the sitemap, page roles, messaging, content needs, conversion paths, integrations, and measurement plan.

  3. 03

    Content & Design

    Create wireframes, interview your experts, develop copy, design the visual system, and prepare reusable templates.

  4. 04

    Build & QA

    Develop the site, configure integrations, test devices and browsers, validate forms, prepare redirects, and confirm tracking.

  5. 05

    Launch & Improve

    Monitor conversions, lead quality, technical performance, and content opportunities so the site keeps pulling its weight.

WEBSITE INVESTMENT

How Much Does a Website Cost in Dallas?

A focused website refresh starts at $2,500, a custom lead-generation website starts at $7,500, and complex portals, e-commerce, and integration-heavy builds are scoped individually. Your final investment depends on strategy, content, integrations, and the sales process the site must support, not page count alone.

Website Refresh or Conversion Sprint
From $2,500

For an existing site with usable foundations that needs sharper messaging, stronger pages, better UX, conversion improvements, or technical cleanup.

Get a Refresh Quote
Complex Website, Portal, or E-commerce
Custom Scope

Multi-audience architecture, advanced integrations, custom workflows, database or API work, job systems, commerce, content migration, or specialized requirements.

Scope My Project

What changes the price? Content volume, number of page types, stakeholder interviews, photography or visual assets, migration complexity, CRM and API work, e-commerce, custom workflows, accessibility requirements, platform licensing, and post-launch support.

YOUR WEBSITE SHOULD BE YOUR BEST SALESPERSON

Find out what your website should be producing for your business.

Request a free website review. We'll look at your messaging, conversion paths, speed, SEO foundations, and lead tracking, then show you exactly where qualified buyers are slipping away.

For Website Buyers

What to have ready before you request a website proposal.

You don't need a perfect brief. The clearer you are on these points, the faster we can give you an accurate, comparable estimate.

  • Your revenue or pipeline goal and the service lines that matter most
  • Who the site must persuade and what those buyers need to believe
  • Examples of good and bad leads, plus what happens after an inquiry
  • Current analytics, CRM data, campaign results, and sales feedback
  • Required integrations, systems, forms, and reporting
  • Existing content, brand assets, customer proof, and experts
  • Who will review the work and realistic approval timelines
  • Whether you need a one-time launch, ongoing optimization, or both
Three Decades of Recognized Design

Award-winning website, web-and-print, and print design.

  • 2001
    First Place, Robinson McGladrey AwardWebsite design · Prater Industries
  • 2002
    First Place, Print & Web DesignWebsite design · Frain Group
  • 2003
    First Place, GDUSA AwardWebsite & print design · IThinQware
  • 2004
    First Place, GDUSA AwardPrint design · Meyer Inc.
  • 2004
    First Place, AXIEM AwardWeb design
  • 2005
    First Place, AXIEM AwardWebsite design · Auth-Florence
  • 2006
    Distinguished Service AwardNAA website design

Dallas Web Design FAQs

How much does a custom website cost in Dallas?

At Appture Digital Media, a website refresh or conversion sprint starts at $2,500, and a custom lead-generation website starts at $7,500. E-commerce, portals, multi-location sites, and integration-heavy projects are scoped individually based on the business problem the site must solve.

How long does it take to build a professional website?

A strategic custom website typically takes 8 to 14 weeks. A focused update can move in a few weeks once content and approvals are ready, while complex integrations, large migrations, or e-commerce can take longer. We set milestones and approval windows before production starts.

Will we own our website, content, and accounts?

Yes. You keep ownership of your domain, website files, content, analytics, ad accounts, platform credentials, and vendor relationships, so you are never locked into a provider to control your own digital assets.

Do you write the website copy?

Yes. We lead messaging, stakeholder interviews, copywriting, content planning, photo and video recommendations, and content migration. If your team supplies drafts or expertise, we provide outlines, templates, and an approval process to keep the project on schedule.

Is SEO included in a new website?

Yes, every build includes SEO foundations: site architecture, page hierarchy, mobile performance, internal links, metadata, schema, redirects, analytics, and technical checks. Ongoing SEO, AI-search optimization, new content, and local search are separate growth services that can continue after launch.

Can you connect our website to a CRM or other tools?

Yes. We plan integrations early and commonly connect HubSpot, Salesforce, Zoho, forms, scheduling, email automation, job boards, e-commerce platforms, payments, analytics, APIs, and databases.

What happens after the website launches?

Launch is the start of measurement. We offer maintenance, content support, landing pages, conversion optimization, technical improvements, reporting, and ongoing digital marketing, focused on the pages that create qualified leads.

Where is Appture Digital Media located?

Appture Digital Media is based at 14580 E. Beltwood Parkway #103, Dallas, TX 75244, and serves businesses across Dallas, Plano, Frisco, Fort Worth, and the Dallas-Fort Worth Metroplex.

GET STARTED

Get Your Website Estimate

Tell us about your business and what your website needs to do. We'll follow up within one business day with recommendations and a custom estimate.

Rick P. profile picture
Rick P.
2 months ago
Chuck L. profile picture
Chuck L.
7 months ago
frederick S. profile picture
frederick S.
9 months ago
Very professional.
Evelyne V. profile picture
Evelyne V.
9 months ago
I was very happy to work with Daniel as a photographer for my New Year photo session! For less than three hours he did more than 300 pictures and all of them are beautiful!
Elena Nikol V. profile picture
Elena Nikol V.
9 months ago
I’m very happy during all time work with Daniel Eliot as a photographer for my daughter!
Rob J. profile picture
Rob J.
9 months ago
I have had the pleasure of meeting Dan in person and his work is second to none. That includes the professionalism, engagement, enthusiasm, and of course the jokes and stories. We need more Daniel Elliot in this world! Thank you, Dan for the amazing photos and the experience!
Kathleen M. profile picture
Kathleen M.
10 months ago
We had a great experience working with both Daniel and Allen during our sales meeting. They were personable, professional, and incredibly easy to work with. Daniel adapted to changes in our scope on the fly without hesitation and truly captured the energy and spirit of our event. We really look forward to working with him again in the near future. Highly recommend!
David B. profile picture
David B.
1 year ago
Appture Digital Media totally refreshed our visual branding, and it looks incredible. The team was so easy to work with – professional, creative, and you can just tell they’re super experienced. We're thrilled and will be using them for ongoing design needs.
Sandra S. profile picture
Sandra S.
1 year ago
As we launch our company, Daniel has been a critical key advisor regarding all aspects of website development, video production and marketing. He is definitely an experienced expert in his field.
Zachary R. profile picture
Zachary R.
2 years ago
End Product (Website): 4 out of 5 Stars Communication and Customer Service: Began at 5 out of 5 Stars, but ended at 1 out of 5 Stars. A detailed explanation is below. The key factor for my 4 out of 5 rating of the website: after several rounds of revisions, when I kept finding errors and inconsistencies, I was told the resolutions were "not in the budget." I understand that endless rounds of revisions aren't possible, but the problem for me is twofold: 1) these are the types of errors I hired a professional to not have to worry about myself, let alone be told about some sort of limited budget to address; and 2) the guidelines for the revision process weren't established and clearly articulated. I did my best to batch my changes together to be respectful of the developer's time, but I believe I fell into a process gap and experienced an incomplete service in the end. What I didn’t know (and was never communicated to me in clear, concrete, quantified terms) was that extra time being used for revisions was being taken from other agreed-upon features of the website. For instance, the Facebook, Instagram, Twitter, YouTube, and LinkedIn links at the top-right of my webpage don't go anywhere. After digging further, the "Scope of Web Development" document (i.e., contract) states that Appture will "setup client accounts" (19 are listed, including the ones associated with those dead webpage links) "for automatic posting." Many of these accounts were never created. So what I now understand is that the time and money associated with creating those were partitioned instead to revisions on the website itself. I was never given a detailed accounting of the referenced budget to let me know that I was running out of this budget, so I never knew where I stood on this basis. This leads into the second aspect of my rating: communication and customer service was 5 out of 5 in the beginning, but dwindled down to 1 out of 5 at the end. In addition to the communication issues I already mentioned, I have asked more than 10 times what the specific date range is for my 12-month webhosting, and how to go about transitioning to other webhosting service at the end of this period. These 10+ instances have occurred over a span of more than 2 months, and have been via phone call, voicemail, text, and email. At this point, I still don’t have an answer to my questions. For this reason, I don’t see how I could rate the communication from Appture at this point as anything other than 1 out of 5 stars. The lack of communication also coincided with the above-mentioned “out of budget” comments, too. Once I reached the “out of budget” status, I was offered more development time at a cost. I declined because my budget was exhausted. After me declining, the communication from Appture was minimal, only occurring after repeated attempts on my part, and still missing the key information I was asking for: “What is the webhosting date range associated with the [fee] I was charged?” (verbatim from my repeated communication to Appture). To this day, I still don’t have this information.
Donny R. profile picture
Donny R.
3 years ago
Dan was a delight to work with. I needed a few headshots taken for my LinkedIn profile and Dan provided the easiest and most comfortable experience using state-of-the art equipment in a very professional setting. Also, the turn-around time on results was quick and I felt completely engaged and satisfied during the entire process. I highly recommend his services.

Contact Us
First
Last
Hide picture